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Director of Marketing

Schulte Companies

This is a Full-time position in Atlanta, GA posted November 3, 2021.

Job Description
The Director of Marketing will oversee the implementation of marketing initiatives at the property level, as well as be responsible for concepting and executing property-specific marketing efforts for the hotel.

This will include cultivating relationships with local partners, as well as executing all organic marketing and brand realization onsite.

The Director of Marketing will support promotional press efforts, and generating brand awareness via social media platforms.

This position will report directly to the Director of Sales with an indirect line to the Chief Marketing Officer for Schulte Hospitality Group, the manager of the property.

The ideal candidate would be a self-starter, outgoing, a creative thinker, and enjoy working in a fast-pace entrepreneurial environment.
Responsibilities:
Drive traffic to the hotel, on-site dining and spa through concepting and executing dynamic marketing plans inclusive of advertising, email campaigns, local events, programming and sponsorships
Develop relationships with local like-minded businesses to create meaningful partnerships.

Interact and build relationships with the community to generate brand awareness and engagement
Work directly with PR agency to drive awareness of the hotel, spa and food and beverage outlets
Create and updating property marketing calendars
Concept and execute programming events for the property and food beverage outlet
Work with social agency on content plan and oversee any photoshoots
Interact with community on social platforms to drive followers and engagement
Assist with property marketing and promotions by being involved in design and creation process for promotional materials such as offers, e-blasts, advertising and collateral
Manage property marketing budgets
Keep website up-to-date with latest information
Qualifications:
Bachelor’s degree in Marketing, Communications or related field
1-3+ years of experience in Marketing, Public Relations or related field
Work effectively in a fast-paced environment and consistently demonstrate a high level of organizational skill


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